Game Changing Product Launch – Sticks & Stones

Game Changing Product Launch

Every time I call a market “mature” someone surprises me with a new product. Recently, I mentioned to a friend that Oreos have done just about everything you can do with such a simple cookie sandwich. Change a couple of flavors, add some food dye…what else is there? Then, what appears this summer? Pop Rocks Oreos! Okay, they got me, never saw that coming.

Another surprise to hit the market this year is Alliance Outdoor Lighting’s latest innovation, BT Ally Bluetooth Lamps! Designed with installation contractors in mind, these cutting-edge lamps are set to revolutionize the way you approach outdoor lighting projects. BT Ally have all the tech built right in to the lamp, there is no longer a need for installing entirely new fixtures to enjoy wireless, color-changing functionality.

Let’s dive into the details of the four new types of BT Ally lamps, their impressive features, and how they can seamlessly upgrade older fixtures.

  1. BT Ally for Bullets (Spotlights): Perfect for highlighting architectural features and garden elements, these spotlights offer precise control of your light, allowing you to focus attention at areas of interest. With Bluetooth connectivity, you can easily adjust settings from your smartphone, ensuring the perfect ambiance for any occasion.
  2. BT Ally for Path Lights: Illuminate walkways and garden paths with style, keeping the light directed downward and out of your guests eyes. The Bluetooth functionality allows for effortless color changes and dimming, providing both safety and aesthetic appeal.
  3. BT Ally for Flood Lights: Ideal for larger areas, these flood lights deliver powerful illumination with the added benefit of Bluetooth control. Whether you’re lighting up a driveway or a backyard, you can customize the lighting to suit your needs.
  4. BT Ally A19 Lamps: These versatile lamps can be installed into existing porch lights and other traditional fixtures. The A19 lamps are a game-changer for retrofitting older 120v setups with modern, smart lighting solutions.

Features That Shine

  • Color Changing: The BT Ally lamps offer a full spectrum of colors, allowing you to create dynamic lighting scenes. Whether it’s a warm white for a cozy evening or vibrant colors for a festive gathering, the possibilities are endless.
  • App Control: The Alliance app provides an intuitive interface for controlling your BT Ally lamps. Group multiple lamps together, create custom scenes, and automate your lighting to enhance the overall experience for your clients. Say goodbye to complicated control systems (or even getting up out of your chair!). With Bluetooth technology, you can manage your lighting directly from the Alliance app on your smartphone. Adjust brightness, change colors, and set schedules with just a few taps.
  • Easy Upgrades for Older Fixtures: One of the standout features of the BT Ally series is the ease with which you can upgrade older fixtures. The A19 lamp, in particular, is designed to fit into standard sockets, making it a breeze to replace traditional bulbs with smart, Bluetooth-enabled lighting. This means you can offer your clients a modern lighting solution without the need for extensive rewiring or fixture replacement.

In addition to the A19 lamp, the MR16, PAR36, and G4 are also industry standard sizes. This allows for a contractor to sell a simple upgrade to homeowners with existing outdoor lighting installations.

With four types of lamps, advanced features like Bluetooth connectivity and color changing, and the ability to easily upgrade older fixtures, these lamps offer unparalleled flexibility and convenience. Embrace the future of outdoor lighting and elevate your projects with the BT Ally series.

Matt Millington